ACCESSWIRE
03 Feb 2023, 00:05 GMT+10
New offering gives financial institutions flexibility and control over their data strategy
WILMINGTON, NC / ACCESSWIRE / February 2, 2023 / Apiture today announced an addition to its Data Intelligence solution, Data Direct. The new offering provides banks and credit unions with real-time access to a robust library of data points generated between their institution and the Apiture Digital Banking Platform.
Data Direct captures online and mobile banking activities to help financial institutions better understand users' habits and preferences. Powered by Snowflake and other advanced data analytics tools, Data Direct can be used by financial institutions' in-house engineering teams or their technology partners to build data pipelines, run automations, create reports, and more. Banks and credit unions can support a wide range of use cases, including:
'In today's digital economy, an effective data strategy is a critical component of financial institutions' digital transformation efforts,' said Chris Babcock, CEO of Apiture. 'We are excited to empower our clients with comprehensive, real-time data that will help them better understand and serve their digital banking users.'
In 2022, Apiture announced the launch of Data Engage, the first product available as part of the Apiture Data Intelligence solution. This toolset enables financial institutions to easily evaluate engagement with the Apiture Digital Banking Platform and target defined audiences with pop-up messages - such as marketing notices, tips, and tutorials, including video - to educate and drive adoption of specific features.
About Apiture:
Apiture delivers award-winning digital banking solutions to banks and credit unions throughout the U.S. Our flexible, highly configurable solutions meet a wide range of financial institutions' needs, from leveling the playing field with larger institutions to supporting growth through innovative data intelligence and embedded banking strategies. With our API-first approach, our clients can maximize the capabilities of their platform while preserving a seamless user experience. Our exclusive focus on digital banking, and a team with hundreds of years of collective experience working at U.S. financial institutions, means we're dedicated to meeting the unique needs of our clients while providing a level of support that's unmatched in the industry. Apiture is headquartered in Wilmington, North Carolina, with offices in Austin, Texas. To learn more, visit www.apiture.com.
Media Contact:
Heather Valle
Caliber Corporate Advisers
heather@calibercorporate.com
SOURCE: Apiture
Get a daily dose of Kansas City Post news through our daily email, its complimentary and keeps you fully up to date with world and business news as well.
Publish news of your business, community or sports group, personnel appointments, major event and more by submitting a news release to Kansas City Post.
More InformationWASHINGTON DC - In a major blow to U.S. President Joe Biden, less that a year out from the November ...
TOKYO, Japan: This week, the U.S. Air Force said that divers have discovered the wreckage and the remains of five ...
VANDENBERG, California: South Korea successfully launched its inaugural military spy satellite, following North Korea's recent claim of deploying its own ...
JAKARTA, Indonesia: The death toll from the eruption of Indonesia's Marapi volcano surged to 22 as rescuers discovered additional climbers ...
In September, Tamir Pardo, who headed the Mossad, Israel's national intelligence agency, under Prime Minister Benjamin Netanyahu from 2011 to ...
HONOLULU, Hawaii: U.S. Navy officials say that it would cost some $1.5 million to salvage a P-8A jet plane that ...
NEW YORK: This week, ratings agency Moody's warned that it could downgrade China's credit rating, citing costs to bail out ...
NEW YORK, New York - AI set the scene for solid gains in technology shares on Thursday. Demand for Alphabet ...
WASHINGTON D.C.: To help reduce car collisions with wildlife and help animals safely cross roadways, the U.S. Transportation Department has ...
BRUSSELS, Belgium: To address power shortages at electric vehicle (EV) charging stations, last week, the European Commission announced plans to ...
BEIJING, China: Falling hog prices, mounting losses and rising debt are putting pressure on the biggest pig breeders in China, ...
NEW YORK, New York - A decline in labor costs as measured by ADP failed to boost U.S. Markets Wednesday."ADP's ...